Budweiser’s incoherent and stupid super bowl ad
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You probably saw it and choked on your robust barrel-aged imperial stout or your delicate, finely crafted Schwartzbier. Paste has the best response I've seen. “This is the only beer Beechwood Aged” “Alright guy...
The history of beer prohibition in Iceland
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BBC has a good historical write-up on a uniquely Icelandic phenomenon. Real beer was largely off-limits until March 1st 1989. A century ago, Iceland banned all alcoholic drinks. Within a decade, red wine had been l...
NPR has more on craft vs. “crafty”
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This is the probably the best primer I've seen so far about "crafty" beer distorting consumer understanding. Small breweries are transforming into big ones, while big breweries are masquerading as small brands, selli...
Women’s Collaboration Brew Day is March 8th
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An event that attracts women from all over the world to collaborate in a brew is in its second year. As of this writing, over 80 participants from 11 countries have signed on for the historic brew day on March 8th t...
Monacacy Brewing Company Opening in Frederick, MD
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Opening in the coming months, another craft brewery is coming to the already infamous beer town of Frederick, MD. Monacacy Brewing Company, owned by Phil Bowers, will be opening their 15,000 square foot brewery at 178...
First Beer of the Weekend – 5/1/2015
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Today's Required-Unwinder is "The Calling" DIPA from Boulevard. Got this in the growler at our local filling station. It pours a bit more orange than last week's offering, but still well within the standard IPA sp...
A bottle that plays music?
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Check out this mind-blowing video of a beer bottle etched with playable music, just like a vinyl record (or more precisely, an Edison cylinder).
Jim Koch’s bonus structure makes no sense
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Jim Koch (of Sam Adams fame) is truly wealthy these days, but his bonus reflects a more humble business approach. BusinessWeek has the full break-down. But the bonus formula devised by the company’s board rewards Ko...
Tiny homebrew appliance PicoBrew Zymatic rakes in over $600k on kickstarter
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Not a bad haul for a $150k goal. Why can't we brew beer at home as easily as we can make a loaf of bread with a bread-maker, or a shot of espresso with an automatic espresso machine? Making quality beer this easily:...
Animated Beer Labels
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This way-cool tumblr shows how beer labels might come to life in animated fashion. I've never hit the "follow" button so fast. More here: Beer Labels in Motion.