Cheers, Star Wars fans!
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You knew it was coming... The marketing is strong with this one. Wit’s End has already begun their celebration, previewing one of their Star Wars themed beers from Tuesday to Thursday, leading up to the movie rele...
Century-old beer for Christmas?
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The often-fascinating Larsblog has a great post on a largely forgotten brewing tradition that resulted in some very old beer. After a few years, half the beer would be drained off and bottled, and a new batch would b...
Cask vs. Nitro for creamy malt appreciation
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Matt Canter at Anchor brewing has a great blog post detailing how each method works and what it does for the beer. Nitrogen-dispensed beers give you a creamy mouthfeel, a smoother quality, and push the hoppy flavors...
Budweiser’s incoherent and stupid super bowl ad
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You probably saw it and choked on your robust barrel-aged imperial stout or your delicate, finely crafted Schwartzbier. Paste has the best response I've seen. “This is the only beer Beechwood Aged” “Alright guy...
Budweiser truck drives into a lake
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Apparently the driver just wanted to avoided being stung by a wasp. Don't worry, though--all of the beer is ok. Check out the local news coverage video right here.
Budweiser becomes “America”, is not even American.
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You've probably seen this stroke of marketing genius flying around social media. American currency has long held claim to being the only thing found in bars that boasts the phrase “E Pluribus Unum.” This summer, Bud...
Bud Light is even more popular than you might think.
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Holy crap: that's a lot of Bud Light. [Bold added for emphasis:] If you add up every case of imported beer, craft beer, hard cider, and flavored malt beverages sold in 2013, you get 270,194,987. Bud Light sold 294,7...
British excise tax cuts are growing local beer industry
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This just in from the Department of "Duh": Cutting taxes on small businesses grows the market segment. There are now more breweries of all sizes in the United States than at any time since the 1880s. A big reason f...
Britain’s craft scene growing
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There's been a 25% increase in the number of breweries operating across the pond since 2011. And the younger generation seems to be embracing this explosion of craft: While lager may still be the tipple of choice fo...
Brewpouch: A bag-growler…thing
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The idea is pretty simple: sometimes there are too many downsides to glass. Growlers are a wonderful way to share a great beer with friends, but they have some major shortcomings when it comes to outdoor enjoyment – ...